BREEDER ADVERTISING RATES
RATES INCLUDE ALL DESIGN AND PRODUCTION COSTS, COLOR SEPARATIONS, TYPESETTING,
ETC. EFFECTIVE FEBRUARY 2005 ISSUE.
PRIME POSITION
GUARANTEED (4-COLOR)
FULL PAGE
$950
2-PAGE SPREAD
$1,850
PREMIUM COLOR
RATES INCLUDE ONE COLOR PHOTO, COLOR BACKGROUND PER ADVERTISER’S INSTRUCTIONS.
DESIGNS INVOLVING MORE THAN TWO COLORS, AND/OR COMPLICATED LAYOUTS, WILL BE
CHARGED EXTRA.
1-TIME
12-TIME
FULL PAGE
$950
$795
2-PAGE SPREAD
$1,850
$1,550
STANDARD COLOR
ONE COLOR PHOTO,
BLACK & WHITE BACKGROUND AND TEXT
1-TIME
12-TIME
FULL PAGE
$850
$695
2-PAGE SPREAD
$1,650
$1,350
BLACK & WHITE
RATE INCLUDES ONE PHOTO.
1-TIME
12-TIME
FULL PAGE
$450
$370
1/2 PAGE
$300
$250
1/3 PAGE
$250
$190
1/4 PAGE
$190
$145
1/6 PAGE
$145
$110
1/12 PAGE
$110
$55
COMMERCIAL
ADVERTISING RATES
(FOR NON-BREEDER ADVERTISERS)
COMMERCIAL RATES ARE COMMISSIONABLE @ 15% TO RECOGNIZED ADVERTISING
AGENCIES THAT PROVIDE COMPLETE DIGITAL AD FILES. PRIMEDIA EQUINE GROUP
ADVERTISERS WHO HAVE GROUP RATE CONTRACTS IN EQUUS, HORSE & RIDER,
PRACTICAL HORSEMAN OR DRESSAGE TODAY AT 12-TIME LEVEL OR ABOVE CAN
USE THE 12-TIME RATES IN ARABIAN HORSE WORLD. 12-TIME ADVERTISERS HAVE
FIRST PRIORITY. ALL PRIME CONTRACTS INCLUDE A SELECT COMMERCIAL WEB
LISTING. RATES INCLUDE ALL DESIGN AND PRODUCTION COSTS, COLOR SEPARATIONS,
TYPESETTING, ETC. EFFECTIVE SEPTEMBER 1997 ISSUE.